Market-entry and acquisition strategy for a ogistics firm

An Asia-Pacific logistics provider required a market strategy for the Americas as they sought to grow their global EBITDA tenfold by 2030.

• Build the operating and commercial strategies, including an organizational structure and a detailed implementation roadmap for optimal value creation
• Recruitment of top leadership and other key roles

M&A strategy with a shortlist of potential targets that matched the growth ambitions, investment parameters, and service portfolios of the client

Magnifor worked shoulder-to-shoulder with the client to deploy an outside-in approach to understanding their customers, competitors, their own realities, industry developments, and the broader environment. The input was sourced from across the organization, resulting in the adoption of a unique “winning proposition” and an approach to turning that winning proposition into accelerated value creation.

We visited and worked with their local team in the USA to understand their existing capabilities. From there, we researched the local market, its players, and its gaps. The strategy highlighted market growth areas, a location and capability strategy, defined industry sector and trade lane strategies, an organizational structure, KPIs, and the capability assessment for each role. We used our network to attract top leaders into critical positions. The last phase of the engagement was the search for acquisition targets. We worked with our client to thoroughly understand acquisition criteria, aspects of business, leadership, and cultural fit.

Our client has a complete strategy with an execution roadmap and key executives onboarded. The strategy was adopted and is accelerating growth across the region.